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Tag: Scrum

Customer communication

The importance of customer communication

Gaining a customer base is certainly not easy – especially in the very beginning. Even more so, a company can't achieve lasting success or building successful partnerships, if customer needs are not pivotal. If that's not the case, it may turn out that the once happy customers are now dissatisfied - and one by one they would start looking for the services of competitors.

Why Scrum may not be working for you

Yes, we have been following Scrum for some time now. And yes, it’s a viral term that many have come to dislike due to the tremendous hype. Although it has been proven to be successful for many organisations, it’s only a means to an end and definitely not a universal truth for everyone. In fact, ...

How Pair Programming helps deliver better projects

Among the many other perks of the agile methodology comes the idea of pair programming. I’m using “perks” in this case in the most positive way possible — after all, our team at Code Runners has been following the agile way for some time now. The Definition The idea behind pair programming is, simply put, that two developers ...

Killing that feature you knew would change the world

The process known as “market validation” is among the most challenging ones to execute – from a time-resource-impact perspective, but also psychologically. While time and resources vs impact are often discussed, the psychological strain is often neglected. For inexperienced product leads failure is difficult to swallow mainly because of the trust they put in their own ...